An Idea I had to for this brief which I think would make people read more is focus around inspirational quotes. We could create posters, bookmarks, stickers, a twitter account and much more that display inspirational quotes and encourage people to read more. A nice slogan that Mo came up with is simply 'read more..' which is often displayed when a piece of text is hidden on websites. This slogan could be incorporated into this idea easily.
Here are a few of my favourite quotes that a quite thought provoking:
Some found at:
- Strive not to be a success, but rather to be of value. –Albert Einstein
- Be the change you want to see in the world. - Ghandi
- Two roads diverged in a wood, and I took the one less traveled by, and that has made all the difference. –Robert Frost
- You miss 100% of the shots you don’t take. –Wayne Gretzky
- Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do, so throw off the bowlines, sail away from safe harbor, catch the trade winds in your sails. Explore, Dream, Discover. –Mark Twain
- Every child is an artist. The problem is how to remain an artist once he grows up. –Pablo Picasso
- I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel. –Maya Angelou
- The two most important days in your life are the day you are born and the day you find out why. –Mark Twain
- Everything you’ve ever wanted is on the other side of fear. –George Addair
- When I was 5 years old, my mother always told me that happiness was the key to life. When I went to school, they asked me what I wanted to be when I grew up. I wrote down ‘happy’. They told me I didn’t understand the assignment, and I told them they didn’t understand life. –John Lennon
- Everything has beauty, but not everyone can see. –Confucius
- Challenges are what make life interesting and overcoming them is what makes life meaningful. –Joshua J. Marine
- A person who never made a mistake never tried anything new. – Albert Einstein
- The only way to do great work is to love what you do. –Steve Jobs
- Don't tell me the sky is the limit when there are footprints on the moon. - Brandt Paul
- Think outside the box, collapse the box, and take a fucking sharp knife to it. - Bansky
- An eye for an eye only ends up making the whole world blind. - Ghandi
